@Sales & Marketing: Delivering Strategic Consulting Combined with Effective, Active Field Representation Since 1998

logo
divider
Working with numerous companies across a wide variety of industries and services has enabled us to quickly gauge a prospective client's needs; assist in developing a strategic plan and effectively implement that plan in short order.

iPrint

Overview: iPrint.com, a privately held company, is the leading print shop on the Internet and the primary supplier of online kiosk systems to the commercial and quick printing industry.

Business Challenge: Increase Internet distribution, establish strategic partnership with major browser

Results: Served as Business Development Liaison

Negotiated Low Cost CPMs with AOL, Yahoo, Lycos
Yahoo Home Page Small Business Sweepstakes April ‘98

Initiated alliance negotiations for Lycos iPrint Print Shop
Strategic partnerships with Home Services, Your New House, Planet Oasis

Delivered “vital assistance during startup” -Royal Farros CEO

The Super Tutor Learning Networks

Overview: The Super Tutor Learning Networks provide a complete learning solution for middle and high school students

Business Challenge: Launch Internet subscription service, establish retail distribution for shrink wrap software

Results: Served as Virtual Vice President Sales & Marketing generating sales and marketing plans and budgets.

Hired and deployed national sales force. Launched retail software line securing over 1,000 storefronts.

Launched Internet Subscription Service quickly generating 50K+ visitors per month and 10K+ registered subscribers.

Developed strategic partnerships and alliances with major online/offline web sites and education companies.

Macrovision

Secured IP from leading publishers for Trymedia’s DRM Solution: ActiveMARK

Software licensed includes UbiSoft, Gathering/Take2, Atari, Koch Media, Disney

Expanded distribution for Trygames commerce portal to include AOL, Buy.com, Netmio (Hispanic Broadcasting), EB Games, Military.com

Generated several million dollars in top line revenue.

Stadium Tray

Developed ongoing PR Plan and press kit with presentation folder, corporate backgrounder, partner releases, personnel stories and quarterly newsletter

Generated creative, copy, and coordinated four-part direct mail campaign to top 500 Brands and their Agencies

Produced first trade ads and collateral materials

Secured coverage in major consumer and business press.

ZapMe!

Overview: ZapMe! Corporation is dedicated to providing students with access to the latest tools and information they need for success.

Business Challenge: Generate sales plan identifying top teen market prospects for this education service provider.

Results: Reporting to Vice President Advertising Sales, created functional sales models and positioning themes

Identified top teen market advertising prospects

Formulated plan for advertising sales force including:

  • Site metrics, rate cards
  • Sales quotas forecasts
  • Target accounts, and
  • Recommended tactics to achieve established goals

HOME, CONTACT US
THE COMPANY: Results Delivered, Biz Dev Successes, Marcom & PR, Technology, Sales Management, Present Clients, About Us, Free Session CATEGORY ENGAGEMENTS: PR & Copy, eBusiness, Education, Technology, Product Agent, Retail Clients, Media Sales, The Early Years, Case Studies SERVICES: PR Starter Kit, Pre-Sales, DRM Audit, FREE Biz Audit, Sales Reps ADDED ATTRACTIONS:News You Can Use, Portfolio